Lead generation

Get more cost-effective clients in your digital marketing campaigns

Lead generation

Get more cost-effective clients in your digital marketing campaigns

Fáktica Analytics manages advertising campaigns for several of the largest Spanish companies in insurance, energy, and education. We help them acquire more clients and increase their profits, guiding them through the entire conversion cycle.

By applying our methodology and technology, we significantly increase the operational margin of our clients.

Selected by Google in the top 3% of Spanish PPC agencies
HubSpot solutions provider
Neotec-CDTI-logo
NEOTEC Program of the Ministry of Science for innovative companies
Selected by Google in the top 3% of Spanish PPC agencies
Neotec-CDTI-logo
NEOTEC Program of the Ministry of Science for innovative companies

What do we offer to our clients?

Our measure of success: increasing your profits

Traditional industry KPIs (ROAS and CPA) are not enough to guide customer acquisition. We create campaigns optimized for your company's strategic KPIs: growth rate and profit margin.

Reduce the cost of acquiring new customers

We merge digital marketing data with information about your products, customers, and competition. We identify and accurately target market niches, without wasting your investment on unprofitable audiences.

Understand the impact of advertising on your profit and loss statement

Calculate the profits that advertising is contributing to your profit and loss statement, beyond CPA. Our dashboards integrate data from all channels and stages of the funnel: online advertising, Landing Page, SEO, sales team performance, and customer Lifetime Value. This way, you can analyze the performance of your investment with transparency.

Adapt Google traffic to the capacity of the sales team

Our technology adapts Google Ads investment in real-time to the workload and capacity of the sales agents. Thus, when the team is close to its maximum capacity, it reduces bids, saving on lead costs, and avoiding overloading the sales team.

Synchronization of online lead generation and telephone conversion

Our technology analyzes the performance of each campaign throughout the conversion funnel: Traffic sent to the website, lead generation, and sales agent conversion. This way, we optimize the Google Ads investment and identify opportunities for improvement in landing pages and the sales team.

Ensure that your advertising complies with the law

We use cookie management platforms that ensure that advertising and data acquisition automatically adapt to the data protection laws of each country where we advertise.

What do we offer to our clients?

Our measure of success: increasing your profits

Traditional industry KPIs (ROAS and CPA) are not enough to guide customer acquisition. We create campaigns optimized for your company's strategic KPIs: growth rate and profit margin.

Reduce the cost of acquiring new customers

We merge digital marketing data with information about your products, customers, and competition. We identify and accurately target market niches, without wasting your investment on unprofitable audiences.

Understand the impact of advertising on your profit and loss statement

Calculate the profits that advertising is contributing to your profit and loss statement, beyond CPA. Our dashboards integrate data from all channels and stages of the funnel: online advertising, Landing Page, SEO, sales team performance, and customer Lifetime Value. This way, you can analyze the performance of your investment with transparency.

Adapt Google traffic to the capacity of the sales team

Our technology adapts Google Ads investment in real-time to the workload and capacity of the sales agents. Thus, when the team is close to its maximum capacity, it reduces bids, saving on lead costs, and avoiding overloading the sales team.

Synchronization of online lead generation and telephone conversion

Our technology analyzes the performance of each campaign throughout the conversion funnel: Traffic sent to the website, lead generation, and sales agent conversion. This way, we optimize the Google Ads investment and identify opportunities for improvement in landing pages and the sales team.

Ensure that your advertising complies with the law

We use cookie management platforms that ensure that advertising and data acquisition automatically adapt to the data protection laws of each country where we advertise.

Illustration of the traffic control and adjustment technology in action. The thin line represents the hourly traffic evolution without applying our technology. The thick line represents the same evolution after applying Fáktica technology. The pink areas represent eliminated traffic, while the green ones represent added traffic.

SINCRO© Technology

The SINCRO© technology developed by Fáktica Analytics is designed for call centers and companies that receive a high volume of leads that need to be managed in real-time by agents. It allows adapting Google Ads traffic to the capacity of the sales team. It mitigates the downtime when the team is idle and prevents peaks when it is overwhelmed and cannot handle all the leads promptly.

SINCRO© enables better human resource planning, reduces stress for the acquisition and operations teams, and improves the net margin of overall operations, rewarding traffic with higher return potential at each moment.

SINCRO© Technology

The SINCRO© technology developed by Fáktica Analytics is designed for call centers and companies that receive a high volume of leads that need to be managed in real-time by agents. It allows adapting Google Ads traffic to the capacity of the sales team. It mitigates the downtime when the team is idle and prevents peaks when it is overwhelmed and cannot handle all the leads promptly.

SINCRO© enables better human resource planning, reduces stress for the acquisition and operations teams, and improves the net margin of overall operations, rewarding traffic with higher return potential at each moment.

Illustration of the traffic control and adjustment technology in action. The thin line represents the hourly traffic evolution without applying our technology. The thick line represents the same evolution after applying Fáktica technology. The pink areas represent eliminated traffic, while the green ones represent added traffic.

We acquire new clients for:

logo accom
Logo Sanitas
logo-Aenus
Logo_Mapfre

What do our customers think?

We acquire new clients for:

logo accom
Logo Sanitas
logo-Axa
Logo DKV
Logo_Mapfre
logo-Aenus

Examples of projects

Health insurance company

Acquisition of new customers for one of the leading Spanish insurance companies.

Isla Solar

Acquiring customers for a large Spanish company that provides solar energy systems.

Accom

Online acquisition of new customers for insurance, education, energy, and utilities.

Comprehensive support in digital marketing for customer acquisition

01

Digital strategy

Focus on the growth of your business with a solid data-driven plan

02

Content creation

Technical white papers, commercial brochures, blog posts…

03

Paid channels and SEO

We create and manage campaigns on Google, Bing, and social media

04

Web optimization

We create and optimize your website and Landing Page focused on conversion.

05

CRM configuration

We synchronize with your CRM or help you install a new one.

06

Data analytics

We use your data to better understand your customers and improve performance.
Scroll to Top

Can We Help You?

Included by Google in the Top 3% of Spanish PPC agencies
Neotec-CDTI-logo
Subsidized by the CDTI in 2021-2023.

FÁKTICA ANALYTICS

Calle Núñez de Balboa, 35A

28001 Madrid

Spain

 

DATALYTICS

4 Portland Ct

St. Louis, MO 63108

USA

Contact: info@faktica.com
Can We Help You?

Ask Us for a No-Obligation Quote

Request a Traffic, Cost, and Potential Conversions Estimate

Ask About Our Pay-for-Performance Pricing

Get a Free Opportunities Analysis

Can We Help You?

Don’t hesitate to reach out to us