Case Study: VOZ

Maximizing Online Sales for a Business Telephony Solutions Provider

Case Study: VOZ

Maximizing Online Sales for a Business Telephony Solutions Provider

VOZ

Maximizing Online Sales for a Business Telephony Solutions Provider

VOZ

Maximizing Online Sales for a Business Telephony Solutions Provider

VOZ caso exito

CONTEXT

Voz is one of the leading Spanish providers of IP telephony solutions for businesses. With 18 years of experience in the sector of professional telecommunications, VOZ.COM’s solutions are aimed at Multinationals, Large Companies, SMEs, MicroSMEs, Freelancers, and Public Organizations. They have clients throughout the national territory and abroad.

THE CHALLENGE

Voz hired Fáktica Analytics to help make their B2B digital marketing campaigns on Google Ads profitable, as they were not managing to generate new clients for the company at an acceptable cost.
VOZ caso exito
Voz is one of the leading Spanish providers of IP telephony solutions for businesses. With 18 years of experience in the sector of professional telecommunications, VOZ.COM’s solutions are aimed at Multinationals, Large Companies, SMEs, MicroSMEs, Freelancers, and Public Organizations. They have clients throughout the national territory and abroad.

THE CHALLENGE

Voz hired Fáktica Analytics to help make their B2B digital marketing campaigns on Google Ads profitable, as they were not managing to generate new clients for the company at an acceptable cost.

The key to our strategy:
align marketing objectives with those of VOZ

The key to our strategy:
align marketing objectives with those of VOZ

To achieve our goal, we undertook the following actions:

  • Review and creation of new web pages oriented to conversion.
  • Implementation of a system for analyzing online and offline conversion rates, which allows us to identify the keywords, locations, and audiences that acquire clients at the lowest costs.
  • Installation of Fáktica Analytics’ B2B bid automation technology, which allows us to increase the number of leads by 30% without increasing the cost per lead.
VOZ telefonia

To achieve our goal, we undertook the following actions:

  • Review and creation of new web pages oriented to conversion.
  • Implementation of a system for analyzing online and offline conversion rates, which allows us to identify the keywords, locations, and audiences that acquire clients at the lowest costs.
  • Installation of Fáktica Analytics’ B2B bid automation technology, which allows us to increase the number of leads by 30% without increasing the cost per lead.
VOZ telefonia

Results

Resultados

  • In 9 months, we have managed to multiply the number of leads by 5 for our client.
  • The ROI of the campaigns has increased from less than 1 to 2.5.
1
ROI
x 1
Number of Leads

Results

  • In 9 months, we have managed to multiply the number of leads by 5 for our client.
  • The ROI of the campaigns has increased from less than 1 to 2.5.
1
ROI
x 1
Number of Leads
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FÁKTICA ANALYTICS

Calle Núñez de Balboa, 35A

28001 Madrid

Spain

 

DATALYTICS

4 Portland Ct

St. Louis, MO 63108

USA

Contact: info@faktica.com
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